Right, who the hecka do we have here?

The goal in launching Preflight Creative is to help ambitious FMCG founders ensure their brands can compete on shelf and grow their sales.

Led by me, Soraya, with 20 years work experience in the design industry, 11 of those solely in the print & packaging space. I’ve worked with a wide mix of brands, from small start-ups to national supermarket names and in a wide variety of different industries from food, beverage, skincare, beauty, through to horticulture and safety accessories. If it needs packaging, that’s my world.

We’re not a stuffy agency with account managers and swanky offices that clients pay for. We’re a small and nimble team of 3 that gets close to your business, your goals, and your market. That means no cookie-cutter crap, and no copying your competitors. Just strategic design thinking and sharp execution that achieves your goals.

Whether you’re launching something new or ready to sharpen what’s already out there, my team and I can bring your brand to life with purpose, not just polish.